Trying to utilize your blog to earn more for your business?
To tell you the truth, there is no quick and easy way to make more money from your blog. If that were the case, everybody would be seeing 10x returns from blogging.
Turning your blog into a passive source of income can take anywhere from a few months to perhaps even a couple years, depending on how much effort you put into developing your blog.
But don’t let that stop you!
If you can apply the three steps outlined in this article, you’ll be ahead of the majority of other businesses that are trying to earn more from blogging.
How to make more blog income
Our promise to you is that if you follow this 3-step process, you’ll start to see higher returns coming from your blog.
You’ll go from barely making any additional revenue from your blog to potentially making an additional 5, 6, or 7 figures in earnings for your business.
Let’s get started!
Step 1: Grow your reputation
Your reputation is the #1 thing you should focus on before you want to even begin thinking about monetizing your blog.
Have you ever bought anything from a business you didn’t like or didn’t trust?
Probably not! And you probably never will unless you’re out of options.
On the other hand, would you purchase something a friend or a relative recommended to you?
Much more likely.
You see, making sales all boils down to reputation and trust. When your visitors trust your brand, it’s easier for you to sell them your products and services.
The better your reputation, the higher the chances of converting your web traffic into paying customers.
Here’s how to build your reputation:
- Write amazing content
When I say amazing content, I mean super-awesome content. When you’re writing a post, pour all the knowledge you know into that post and it will increase the likelihood of gaining fellowship from your readers because they tend to trust bloggers they can learn from. The more quality content you have, the more likely your readers are to follow you.
- Always provide a benefit
To be blunt, most people don’t care about what you do but what you can do for them. You have to cater to your audience in a way that benefits them and not yourself. With every post you make, be sure that you include something that benefits your readers cause if you don’t, your posts just might not be worth reading.
- Interact with your audience
Interacting with your audience in a human way is how to further your trust in them. Reply to comments, engage on Twitter, and ask your readers questions in a newsletter. This will give you and your blog a more human approach and your readers will know there’s actually someone on the other side of the screen.
Step 2: Grow Your Traffic
Once you’ve established a good enough reputation on your blog, you’ll need to focus on getting traffic to your website. After all, a business can’t get sales if nobody walks through the door, right? That same concept applies to your blog as well because you can’t make more money from your website if you get no web visitors.
There are several different things you can do to increase your blog traffic. Here are some of our favorite methods:
1. Focus on SEO and keyword research
Optimizing all of your posts to get found on search engines is the best way to bring long-term traffic to your site. The more keywords you’re ranking for, the higher your organic traffic will be.
Read Keyword Research for SEO: How to Get Organic Traffic for details on how to rank for more keywords.
2. Join Facebook groups and post regularly
There’s a Facebook group for pretty much everything and it’s a great way to find people in your niche with you to share content.
Personally, I really like the Boost Your Blog group on Facebook because there are a lot of active members there and high engagement.
3. Create a Pinterest account and follow our guides
Pinterest has become one of our biggest sources of traffic just from us creating graphics and sharing them on the platform. We have two articles that can help you do the same:
- How to Get 728 Repins On Pinterest In Just 2 Weeks
- How to Get Invited Into 15 Pinterest Group Boards In 2 Weeks
For more ways to grow your blog traffic, read our article on How to Promote Your Blog Posts: 14 Guaranteed Methods.
Step 3: Find excellent products and services
The final step is to find great products to promote on your blog!
This is the fun part because you have so many different options: Affiliate programs, products, eBooks, and services are only some of them!
Be sure to only promote products that you trust and think will be beneficial to your audience. Otherwise, you won’t be getting too many sales. The best way to do this is to use the products yourself, and then create reviews for them.
Here are some products you can promote:
1. Affiliate programs are programs you can sign up for that give you a commission every time you refer someone to a product and they purchase it. Many huge brands and even small businesses will have affiliate programs so you just need to find them.
For example, I love Siteground and I’m a part of their affiliate program. They give commissions between $50 – $125 USD per referral depending on how many referrals do per month. I wrote an in-depth Siteground review that now generates numerous sales every month. I gladly promote them on my blog because they’re an amazing web host that I would recommend to anyone!
Affiliate programs are how I earn most of my blog income.
2. Products are things that you can sell on your website, whether it be your own products or products you’re advertising for from other brands and companies. You can sell items directly on your site using the
WordPress Simple Paypal Shopping Cart plugin for checkout and payment via PayPal.
3. Services are the act of helping others do something with the expertise that you have to offer. Selling services on your site is great if you’re a professional. You can also use the same plugin above to accept payment for services.
4. eBooks are a popular way many bloggers use to make money. If you have a lot of knowledge, why not put it all into a book and sell it for a little bit of cash? It’s a great way to make money from your website if you have the reputation to back up your eBook and enough traffic on your site.
For a more detailed explanation of all of these income methods, check out my article on how to make money blogging.
Once you have your products and services, make sure you include them in your blog articles! Providing hyperlinks in your text or writing articles about your products is a great way to promote them on your blog. You can even include links to your products on your sidebar or footer to get some more impressions.
It’s honestly super easy to promote your products and services when you have a good reputation, high traffic, and great products and services to feature. Any business can start earning more from its blog just by following these steps.
Just remember that if you’re promoting products,
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